Looking for Growth? Do Just One Thing Differently in 2018.

November 28th, 2017

commit ‘Tis the season! No, not the holiday season. The season for planning for next year.

Have you started yet?  Have you even started thinking about 2018?

Planning is hard work. It requires time, critical thinking and attention to detail – all at a time of year when we are often very busy. And while I genuinely believe in the value of planning, there are a large percentage of my blog readers who won’t do it.

For those who fall into that category… I’ve got your back!

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Want to Be Successful at Sales? Then Change your Mindset.

November 21st, 2017

salesI hear these kinds of statements all the time in our industry:

  • “I don’t like selling.”
  • “I’m no good at sales.”
  • “I don’t want to sell.”

I think one of the reasons I hear those things is because of the perception of the profession of selling. Consider this… when I say the word, ‘salesman,’ what sorts of images comes to mind for you? The stereotypical used-car salesman? That guy near Disneyworld selling time shares? Or (for those of you in my generation) maybe Herb Tarlek, the radio ad salesman from the late 70’s sitcom, WKRP in Cincinnati?

I get it. No one really wants to associate with “salespeople” like that.

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The 4 Reasons You’re NOT Doing Marketing & Sales

November 7th, 2017

marketing & salesWe all want to do more business development – more marketing & sales – because we know it’s important for the health of our firms. And yet we don’t.

Why is that? Why are we rarely implementing marketing & sales at a level and frequency that we wished we were? What’s holding us back?

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