The Top 10 Marketing & Sales Posts of 2017

December 26th, 2017

One of the ways that we support our mission of helping the Market Research industry to more fully embrace marketing & sales is to provide educational and useful content to the marketplace… in the form of eBooks, in-person presentations, webinars, tip sheets and – in 2017 – more than 50 articles and blog posts. To the thousands of visitors who came to our website this year to read that content… “thank you!” And for those of you who are not regular or frequent visitors, here is a list of the Top 10 Posts of 2017…

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Corporate retreat coming up? Here are 3 key questions to answer there.

December 12th, 2017

It’s that time of year when a business will gather its management team together and head to a secluded location somewhere in the woods or at the beach for their annual corporate retreat – to talk about and make plans for the future of their firm.

I am a HUGE fan of the idea (even doing it when I was a solopreneur: http://www.harpethmarketing.com/competitive-advantage/corporate-retreat-part-1/). In fact, we had this year’s corporate retreat just last week… and I have the pages and pages of flip chart notes to prove it!

As you prepare for your retreat, I believe there are three key questions that must be asked, discussed and collectively answered by the group. They are:

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